Stepping into the spotlight with her latest single, singer-songwriter and recording artist Ava Camille offers a refreshing melody in "Good Side," a song that captures the essence of self-love and kindness.
Ava Camille, a rising star from the D.C. area, infuses her music with an eclectic blend of influences thanks to a musically rich upbringing. This diversity shines through in her songwriting, which she has honed since penning her first poem at age 6. Now based in Los Angeles, Ava's embracing a newfound maturity that reflects in her sound and lyrics.
Her latest single, "Good Side," is a prime example. It's one of the most radiant tracks in her discography, offering a rich blend of soulful vocals and sparkling pop energy. Co-written with Sara Mulford and Anna Schulze, who also took the reins in production, the song is an anthem for anyone struggling with self-doubt.
Hitting play on "Good Side," the gentle yet comforting pop production kicks the song into gear while Ava's soothing vocals wonder if she can ever be as kind to herself as she would be to a friend. This theme is bound to resonate deeply with listeners far and wide, backed by a bright melody and catchy guitar licks that evoke a sense of optimism and possibility.
The song’s structure cleverly juxtaposes its uplifting melody with lyrics that delve into the struggles of self-compassion, making "Good Side" not just a listen but an experience. If anything, it's a masterclass in weaving powerful messages through sweet pop sounds to make a timeless, relevant, and lasting impact.
Experience the charm and depth of Ava Camille's latest single, "Good Side," now available on all digital streaming platforms.
Welcome to Buzz, Ava! Your new single "Good Side" is incredibly relatable. Can you share what inspired you to write this song?
This song was written thinking about all versions of myself, but specifically who I am today. I’ve come a really long way in how I choose to engage with the dialogue in my head. I do have a lot of self-love. I do believe that I can achieve my dreams. But of course, limiting beliefs are still present, and some days they’re hella loud! I think if you’re pursuing an art and trying to make it your day job, you have to have a lot of self-belief. And it’s only been in the last 3 years that I’ve heavily been pursuing music. With that comes new mental fires I’m working on putting out. I feel like we all have this good and bad side, if you will. And I still engage with the bad more than I’d like. Being in your 20s is a rollercoaster, and I’m constantly shown that it’s so easy to speak kindly to my friends and appropriately encourage them on their own journeys because to me they could move mountains. But on my own rollercoaster ride, it’s harder to give myself the same grace. So “Good Side” is really about working towards embracing for myself that same level of compassion I show to loved ones.
"Good Side" blends vibrant pop melodies with very personal lyrics. How did you strike a balance between keeping it light and addressing deeper themes?
To be very honest, I’m not always sure! I think every song is different and evolves and transforms in its own unique way. Sometimes you can predict the sonic outcome if you have a clear vision for your track, and then sometimes you can’t. Sometimes, you’re just along for the ride as the music twists and turns and grows into the shape it’s inevitably going to take. I think in creating “Good Side” we struck a balance between those two outcomes. Going into our sessions, I knew I wanted “Good Side” to be fun and bouncy, at the very least. But from there we let the song evolve as it intended to. Letting it evolve in a natural way, for me, can come down to letting the song breathe for a bit. Create, and then step back. We did that a few times, whether it be over the writing or production, and so I think “Good Side” ended up finding its own sweet balance.
Your music has evolved significantly over the years. How do you think "Good Side" represents your current musical and personal growth?
I feel that evolution too! I think in general my music is the best way to follow my personal growth. They very much mirror each other. I think “Good Side” is a song in which I’m finding my footing and embracing my authenticity. I moved to LA three years ago and to say I’ve been going through growing pains is a major understatement. Not just musically but personally, too. LA has been hard; it’s a physical and mental grind. But the access I have out here to artists of all capacities is game-changing for someone like myself. And I’ve grown so much because of it. In this song, I think the growth that shines through is the improvement in my songwriting, vocal delivery, and understanding of my overall sound. I really love this single, and I feel like it's marking an entrance into what’s to come.
How did your collaboration with Sara Mulford and Anna Schulze come about for "Good Side"? What was it like working with them on this song?
I’ve written with Sara a lot on other projects of mine, and I absolutely adore her and her talent. She and I work pretty well together - when we’re not laughing! We were talking one day about the differences we feel when working with male vs. female collaborators, and from that convo the desire was born to get an all female team together to work on this next song idea. Sara mentioned she had a producer in mind, so we contacted Anna. It was a very fulfilling experience to work with the both of them. Not only was it genuinely fun, we all just mesh super well together and our skills complement nicely. The environment was easy and supportive. I think we’re all genuinely excited for “Good Side” to be out, and that’s also refreshing because not every person you work with shares the same enthusiasm for your music. So when I find those collaborators who do, I’ve learned it’s a very special thing.
What do you hope your listeners feel when they hear "Good Side"? What takeaway do you want them to have from this song?
I love the messaging of this song because it doesn’t feel forceful to me. The song declares that one day, I’m hoping it’ll be easier to speak kinder to myself - in the ways I speak to a friend. I wanted to convey the feeling of what that freedom from self-doubt could sound like. I love the somewhat uncertain and open-ended lyrics being paired with a bright melody and sparkly guitar licks because listeners are still guided to a place of reassurance. Even though the song doesn’t present answers on how to necessarily be kind to yourself, it paints a positive feeling that one day it’s possible. It's something we should all choose to work towards for ourselves. We all deserve that comfort.
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