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Madishu Has No Time For Fake Friends And Negativity In “Naive”

The budding Austrian star refuses to let toxicity drag her down or interfere with her life, regardless of where it comes from.

Some people are just inherently artistic and creative. Madishu has the distinction of being one of these people; she oozes artistry in ways even other well-established musicians do not.

Not only is she a prolific writer (having already ghostwritten over 300 original songs) and standout vocalist, but she also designs her costumes and visual concepts and even dabbles in stage design. Having already built up a legion of dedicated international fans, Madishu is an act to watch in the future.

The multi-talented singer-songwriter hails from Austria, building a local buzz with her debut solo album “Ideas that seemed like good ones at 3 am” and recently crossing over to North America with a feature on Moonboy’s “Need U,” released through Atlantic Records.

Much like her artistic repertoire, Madishu’s musical sound is varied and diverse, touching on influences from pop, DnB, RnB, and indie, among others. Madishu utilizes these influences to great effect, effortlessly hopping from genre to genre to achieve whatever effect she wants on her audience.

For “Naive,” Madishu again showed off her diverse musical ability. Inspired by a toxic friendship she broke free from and the personal growth she experienced leading up to that point, the instrumentals for “Naive” has shades of R&B, electro, and even some hyper-pop, fusing with Madishu’s contemporary vocals to result in a production that feels liberating.

When Madishu sings, “You call yourself my friend / But that is something you’re not,” it almost feels like a weight is lifted off your shoulders. As tough as it sounds, some people aren’t good for us. Sometimes you need the courage to realize that and do what’s best for yourself.

Madishu’s “Naive” is an empowering story about having the courage to realize when someone isn’t good for you and having the strength to cut them off and do what’s best for you. Keep an eye out for “Naive,” releasing on February 3rd, and remember to be kind to yourself.

You’ve ghostwritten over 300 songs, which is quite crazy. We wanted to ask, how frequently do you write from personal experience? What’s your process like?

There are usually three ways that I go about when writing songs. When I ghostwrite, I have to tell the artist’s story, so I have to put myself in their shoes and tell their story as well as I can. I have had crazy requests and stories before, but they are always super happy with the songs I write. The 2nd way is from my own experience. This is the way that I find most therapeutic. When something is on my mind, the only thing that would help me get over it is writing a song about it. If one doesn’t fully help, then a second one or a third one even, and the 3rd way, are songs that I don’t necessarily relate to myself, but they have an awesome hook or awesome lyrics and playful words. This usually happens with Electronic music like House or Techno when there is mostly a hook needed.

In addition to singing and writing, you design the visual concepts for your art and music, create set designs, and costume design (is there anything you can't do?)….where did all of these skills come from? Were they something you picked up in school, or were they hobbies you practiced on the side or something?

I have always been a very creatively driven person. I was bad at sciences, and unless I made crafts or drew what I was supposed to learn in class, I had a hard time. My mum tells me that when I was around 3, I drew on the walls of the whole apartment, and I am grateful for having a family that always encouraged me to be creative. I think having parents that can see what the child is interested in and then help them discover it freely is very important.

My parents supported every single one of my interests and hobbies. Some I kept, and some ended up just being something I have tried out for a while. It helped me gain many skills in my life, and I am very grateful for that.

So you released your debut album “Ideas that seemed like good ones at 3 am” back in 2020. Since then, you’ve gained many fans and over 100k monthly listeners on Spotify. Looking back on how you started, what does this growth mean to you, and what aspect of your music draws fans?

I honestly am still learning and trying to find out what is something that makes people like me. I have struggled with my self-image before, which made me spend lots of time alone making art, so it is crazy to see how people react to the art I create and to me.

What message or effect do you want your music to have on your fans? In other words, what do you want your fans to feel when they listen to your music?

I want my fans to feel like they have a shoulder to cry on when they need it, but also a crazy party friend as well. Because I don’t have a huge fanbase, I can easily answer everyone’s messages and develop a bond with them. They’re like my friends.

What’s next for Madishu? After the release of “Naive,” do you have any big goals you want to achieve in 2023?

I have many songs prepared for 2023, many collaborations with huge artists (5M monthly listeners), and collaborations with my friends who will be debuting their music careers, and I can’t wait to hear their new songs. I also have a collection of more laid-back songs that are all about the lyrics that I will be releasing in the summer.

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