“Notice” the Wit and Layers That Embody The Creativity Of I Am Natrell

With stories of hardship on the rise in the past 18 months, what we've collectively faced has been unprecedented. Las Vegas hip-hop, soul, and R&B artist I Am Natrell put himself on display as his latest single, "Notice," is a survivor's tale. Also, being a statement of courage and indomitability, and a refusal to back down from a challenge, no matter how fearsome it might be, I Am Natrell continues to believe in himself as the days carry on.

Revolving these themes, we have the triumphant essence of I Am Natrell's latest single, "Notice." The rhythmic tempo has us immersed in the complete interjection of work ethic, trumping any hardships placed in I Am Natrell's way.

With a bolstered production to accompany the hunger in his vocal performance, the crisp sounding track pairs impeccably with the razor-sharp details emitted in the visual component. Collaborating with Films By Syn to achieve a vision reflecting on determination and hopes for better days ahead, "Notice" leaves us with no choice but to delve into the introspective boost of confidence.

With two women by his side dressed in nurse attire, this is one of the many details that allude to illness and recovery in one. Showing us that we may see the flashy car and fashion at first glance, but as soon as you take a moment to look deeper, you realize how I Am Natrell embodies the ease, speed, and grace that the butterfly doors of this creamy white car exude. Captivated by the energy that is locked into "Notice," we're left with an optimistic feeling that takes over our entire being.