Growing up all over South Central Los Angeles, UraelB developed his passion for rapping at the young age of thirteen. His love for the hip-hop industry drove his tireless pursuit of a career in music, releasing self-produced freestyles on twitter at the age of 17. A year later, he had founded the Independent Music Collective: Respect The Real LLC. (RTR), a touching ode to his grandmother who passed away at the beginning of 2017. His first professional music release would come later that year and fast forward to today, UraelB has released over 30 songs, including his debut EP: Respect The Real Vol. 1 (2018). Today we celebrate another impressive feat for UraelB with the release of his new album DemiGod.
We are introduced to this mythologically inspired album with the track "Golden." The song opens with an eerie music box chime as a labyrinth of synths, and low-frequency beats build over the atmosphere. In the background, we hear UraelB's voice echoing in and out of the track; it's a mesmerizing interlude as the listener becomes entranced a ticking percussion that erupts into a hard-hitting beat. Continuing to spread an air of mystique, "Heart" see's UraelB crafting intelligent and thoughtful rhymes that flow like an ever-changing river current. His lyrical delivery can change from smooth and cascading, to agile and charged as he empathizes through his carefully constructed rhymes. The multidimensional atmosphere of sound reverberates over the listener as deeply constructed synths provide a buzzing segmentation of sound.
UraelB has an innate ability to infuse his tracks with striking elements of instrumentation that affect the listener and spark a connection between the music and the listener. Specifically, on "Black Thor," UraelB incorporates a deep grinding 808 beat into the track that creates a charged vibe on this chugging, energized track. The electrified guitar resonates over the chorus giving a loaded rock n roll atmosphere while maintaining its hip-hop vibe. Showcasing his softer side, we see UraelB take a gentle approach on "Hear Me Out (Transmute)," a track in which his voice is paired alongside a classical piano. The piano delicately dances along the track as the higher register keys Sauter's and Glisse's over the composition. The lightness of the keyboard and UraelB's gliding delivery of lyrics create a "lighter than air" feel to the track. UraelB's lyrics have the ability to paint a vivid picture within his productions; you are genuinely able to derive a mood and landscape from every song. The calming and tranquil spirit on "Trip" where Uraelb sings lyrics like "I'm a Kamasutra suitor, it don't get much better than this," or the firmly planted stance he takes on "Black Thor" where he spouts rhymes with authority like: "don't test me I'm forever getting better," each verse paints a unique image that perfectly exemplifies the specific tone each track puts forth.
The album is closed out with a joyous expression of song on "God Body." The song seemingly acts as a celebration of the last 20 minutes of expressive and carefully crafted musical compositions. As UraelB sends his final messages of love to the listener, he powerfully proclaims his arrival and consistent presence on the hip-hop scene. The summation of Demi God's artistically crafted seven featured tracks is a true testament to UraelB's dedication and knowledge towards his industry. If you're looking for a cohesive project of sound, look no further and discover UraelB's "Demi God" today.
Hello UraelB and welcome to BuzzMusic. We loved your new album 'Demi God'. It carries on a cohesive vibe of mystique and prowess that's carried forward on every song. Can you tell us a bit about the album and what the overall theme for the project was?
Please go stream Demi God! Right Now! The album is a journey through my inner reality that I wanted to outwardly express through cinematic rapping and different creative angles. My goal with it was to explore my own subconscious mind and present my discoveries in a way that was enjoyable but still impactful. I appreciate those who’ve listened to it already and keep listening to it cause there’s a lot to unravel. That’s definitely a reward to me for my hard work on this project. My short film coming soon for it will be even more impactful and creative leaving people in awe.
On your song "Black Thor," there is a sense of dominance and territorial assertion you place on the track. How do you mentally prepare to deliver a charged performance like on "Black Thor?"
Black Thor is to let everybody know, past present and future, that nobody is messing with me. I’m a God with this rap shit. I was performing this song before the album came out and I had to step into different zones before my shows. I would perform this in the mirror and big open spaces and envision hundreds of thousands of people screaming and chanting this with me. Not only is this a confidence booster for myself, but it’s for everyone to tap into that inner God they have.
You mentioned your Independent Music Collective: Respect The Real LLC. (RTR) was founded in memory of your late grandmother. Did she have an impact on your music career?
Yes, shout out to all the RTR Family. My grandmother was right on time with her inspiration. I appreciated her loving and truthful spirit. She embraced every aspect of life; Good Or Bad. So that’s where Respect The Real comes from. I will always respect, promote, and produce real Genuine content. It’s what’s lacking in society and very hard to come by. Everyone who works with me and who I work with is passionate about keeping it real so you can always expect that from RTR.
We really felt a celebratory aspect on your closing track "God Body." How does it feel to have released 'Demi God' to the public? God Body signifies the restoring of balance. Organic and natural has returned. We all gotta celebrate that. All that manufactured shit is getting cut out; All the gimmicks and regression is over wit. The real is about to prevail. I’m stepping into my God Body, everyone else should too.
What can fans anticipate next from you?
Be on the lookout for the DemiGod visual album/short film, releasing Fall 2020. Crazy music from our other Talented Artists at Respect The Real: Isaiah Bowers, & Nomie! We’re about to take the music game by storm and bring the golden era back. And lastly, Stream DemiGod in all platforms.