Bria Cheri Flips the Script With Her Fierce New Single “Boy Toy”

Bria Cheri just dropped a track that makes R&B feel alive again. Her new single “Boy Toy” is playful, fearless, and dripping with the kind of attitude that turns heads and makes you hit repeat. Straight out of Jamaica, Queens, Bria’s not new to the grind. She’s been building this moment since childhood, weaving music, dance, and acting into her artistry.

Years of sharpening her sound alongside mentors like Donnie Klang and Raphael Gibbs have led to a catalog stacked with EPs such as Before the Music, Silent Siren Vol. 1, and Phoenix. “Boy Toy” feels like the arrival of someone who has put in the work and is now ready to own the spotlight.

The track flips the usual dynamic of relationships on its head, channeling the same tension and electricity as Mr. & Mrs. Smith. Bria and co-writer Kyle Davidson crafted lyrics that swing between sass and seduction, daring listeners to keep up while she calls the shots. The production packs a punch, with pulsing beats made for dance floors, night drives, or blasting alone in your room while reminding yourself who’s in control.

Bria herself describes “Boy Toy” as her statement piece, the song that proves she’s leveled up. She encouraged women to dedicate it to their partners while partying, letting loose, and having fun, and also called on men to listen to what women are saying they want. That balance of fun and intent is what makes the track hit harder than just another R&B drop.

With “Boy Toy,” Bria Cheri shows she’s not here to play anyone’s game but her own. It’s catchy, clever, and full of confidence, the single that pushes an artist into a new era. Bria’s artistry is sharper, bolder, and more unapologetic than ever, and this release feels like the beginning of something bigger.

"Boy Toy" flips the usual power dynamic in relationships. What sparked the idea to turn that tension into a playful, high-energy anthem?

The idea to turn the tension into a playful, high-energy anthem stemmed from my co-writer, Kyle Davidson, and me. We always have fun discussing relationship topics and how they relate to what's discussed in the culture. We both felt that there's nothing sexier than a woman who knows what she wants and, through her confidence, attracts the man that she wants like a bee to honey.

She intends not to manipulate the man, but rather to have fun with him and see if he can keep up with her. I myself have a very sarcastic, playful personality. So, I wanted to incorporate that into the song as well. Our goal is to bring some fun back into R&B, which is why we made sure to have high-energy production incorporated with this song, and to have an unapologetic anthem for the ladies.

The track was inspired by Mr. & Mrs. Smith. What other movies, stories, or cultural moments have shaped how you write about love and power?

I draw inspiration from many things, whether it's my personal experiences or life happening around me. I've written songs that talk about things going on in the political sphere. I've written songs loosely based on my experiences with dating and not settling for less than, as seen in my song "On 2 the Next." These different inspirations have shaped my writing because at my core, I love, love. I come from a loving family, and when that surrounds you, it inspires you to seek that in your adult life and try to bring those stories or desires forward to your audience.

However, "Boy Toy" is the first song I've written that was directly inspired by a movie.

You've worked with heavy hitters like Donnie Klang and Raphael Gibbs—what's the biggest lesson you've carried from those collaborations into your own music today?

The biggest lesson I've learned from working with Donnie is the importance of being confident in my vocal ability. This includes knowing how to record my music effectively, understanding exactly how I want my sound to be, and being familiar with the various terminology involved. Additionally, I've gained valuable advice about the industry. In my time working with Raphael, aka rgtheproducer, I learned how to build endurance recording as well as writing songs on the spot in the studio. 

You call "Boy Toy" your statement piece. What about this song makes it different from everything you've released before?

It's my statement piece because the track is experimental, sexy, sassy, playful, with a splash of empowerment. It has everything, in my opinion, that you would want on a song. From the production to the writing, my vocal performance is at its peak. I'm in a playful headspace. I've tapped into a more mature level than my previous releases, and as always, I make sure to deliver quality music. This song exemplifies where I am in my artistry and shows where I'm going. 

Your influences range from Aaliyah to Prince to Toni Braxton. If you could pick one of them to jump on a remix of "Boy Toy," who would it be and why?

That is a really tough question. All three are legendary, and I love them deeply. My pick would be Aaliyah, because I know she would go off on this track with crazy melodies, and we'd take the song to another stratosphere. This song is right in her pocket, and we know she loved experimenting on unorthodox tracks. I envision us going back and forth, discussing how we got these guys in check.