Jameson Irish Whiskey x KidSuper Kick Off St. Patrick’s Season With Brooklyn Celebration

Brooklyn’s creative scene came out in full force as Jameson Irish Whiskey teamed up with KidSuper to launch the St. Patrick’s Day season with a culture-forward celebration blending music, fashion, and whiskey.

Hosted at KidSuper Studios in Brooklyn, the invite-only event brought together tastemakers, creatives, media, and industry insiders for an immersive evening that captured the spirit of the holiday with a distinctly modern edge.

Guests sipped cocktails and mingled while DJ Rae Sada delivered the soundtrack for the night, setting the tone with a lively set that kept the crowd energized throughout the celebration.

Among the VIP attendees were actor Lukas Gage, KidSuper founder and designer Colm Dillane, actor Elias Becker, Charity Lawson, and Dotun Olubeko of The Bachelorette, fashion designer Marc Bouwer, and music artist St. Germain, alongside a crowd of creators, artists, and cultural tastemakers from across New York’s fashion and entertainment communities.

The event also served as a showcase for Jameson Triple Triple, the brand’s latest whiskey innovation. The triple-distilled Irish whiskey is uniquely finished in chestnut casks, adding a distinctive layer of depth and character. Crafted in Ireland, the expression is known for its smooth, balanced profile with warm notes of toffee, cacao, and almond that deliver a rich yet approachable finish.

To highlight the new release, guests were treated to two specialty cocktails crafted with the spirit: The Jameson Triple Triple Sour and The Jameson Triple Triple Chestnut Manhattan. Each offered a refined twist on classic cocktail staples, allowing attendees to experience the whiskey’s flavor profile in a creative, celebratory format.

Blending Irish heritage with Brooklyn’s creative energy, the evening set the tone for the upcoming St. Patrick’s Day festivities. With fashion, music, and whiskey all sharing the spotlight, the collaboration proved that the holiday isn’t just about tradition; it’s about celebrating culture in every form.