The Norwich-based rapper, producer, and songwriter COLL releases an in-depth music video for his first single of 2021 entitled "L8 Nights."
Showing no signs of slowing his roll, the up-and-coming creative always lets his audience know that he's a force to be reckoned with in our ever-expanding hip-hop scene. Gearing up to release his third mixtape 'Blue Magic 3," COLL is excited to supply his fans with consistent content and tunes for them to groove alongside.
Hyping his audience with the release of his recent single and music video, "L8 Nights," viewers can catch COLL grooving in his winter coat alongside the vast fields of Norwich. When asked about the single itself, COLL stated, "L8 Nights is about working hard and keeping yourself happy and positive at all times."
Starting our venture into the music video for "L8 Nights" were met with well-edited shots of Norwich and the streets/fields that COLL wanders. Jumping from drone shots to close-ups, COLL delivers his magnetic and charismatic performance within his city's expansive landscape while touching on his endless grind to success.
We're incredibly impressed by the video's crisp and tight editing, as viewers can catch COLL delivering a dominant performance alongside the conceptual visuals that emphasize the tedious hours towards his up-and-coming music career. Taking us through Norwich's neighborhoods and farmlands, COLL reaches the video's end with nothing but poise as he continues venturing towards greatness with each endeavor.
Find COLL's latest music video for "L8 Nights" on YouTube, and keep track of the rapper/producer as he prepares to release his third mixtape 'Blue Magic 3' later this year.
We really enjoyed your dominant performance and inspirational lyricism within your recent music video for "L8 Nights." What did you want your audience to take away for themselves from your motivational music video and single?
Thank you very much, I'm happy you liked it. I wanted the video to be a natural as possible so it's focused on me and my story and getting people pumped up and ready for the next day and the week and month ahead so we can achieve our goals. I wanted the confidence of the song to come out through the video.
Diving deeper into your music video for "L8 Nights," did you work with any directors, editors, or producers? Who accompanied you during this process?
Yes, I did, I worked with my partner Amber Winter and my editor Ditsum who I have worked with over the last year and this was our 5th music video together since July last year. We filmed everything ourselves including the drone shots and had an equal say in the creative process. The video took 1 week to film and edit and that was impressive.
What inspired the various scenes of you performing within different areas of your hometown for the music video "L8 Nights?" What sort of vibe and feel did you want to capture through these scenes?
We wanted to capture natural scenery and for those who live in Norwich, they might know some of the areas we filmed. I know how important the visual aspect of a music video can be so I felt this was the right track to make a video for based on the energy.
Now that your third mixtape's release, 'Blue Magic 3' is almost here, we'd like to ask what's different this time around? How does the new mixtape contrast 'Blue Magic 2' and 'Blue Magic?'
I think with BM 1 and BM2 I was in the experimental stage of the artist I wanted to become. This time around I think it's more aggressive, straight to the point and I have taken more time to make it. I have also included some more features from other artists who compliment my style well which I believe gives the project a good solid feel. The main thing is to have fun and put my best work out there and I think we will do that with BM3. What's next for you? The Blue magic 3 mixtape is my main focus, then I and my team are working on a small 5/6 day tour in the UK towards the end of the year. More positive energy and more good music I hope as well. The main goal is to keep improving so every year we can see a difference and keep growing.