“Manifest, Don’t Beg”: Jorden Albright’s “Habit” Is a Witchy Pop Trap Spell for the Hustle Era

Jorden Albright isn’t just making music, she’s conjuring it. On her new single “Habit,” the Knoxville-based artist blends hip-hop, pop trap, and a dose of divine feminine energy into something that feels less like a song and more like a ritual. Known for her dreamy electro-pop sound and ambient textures, Albright now dives headfirst into darker waters, and it suits her terrifyingly well.

From the jump, “Habit” sets the tone with commanding self-talk: “The song is about to start. Okay, I’m gonna do an abundance ritual.” It’s part manifestation, part mantra, and all boss energy. Albright takes the often-misunderstood language of spiritual hustle and filters it through hi-hat spells and 808 smoke. The result is a track that bangs and breathes intention at the same time.

Lines like “Keep my spirit fed off all this bread, that’s just my habit” bridge the sacred and the material, reimagining money, success, and self-worth as forms of spiritual practice. This isn’t toxic positivity, it’s alchemy.

Albright’s flow is confident but not performative; her cadence snakes between silky and sharp, holding the listener in the kind of trance you only snap out of once it’s over and you hit replay.

Production-wise, the record glows with precision. Each ad-lib, bass thump, and atmospheric layer feels placed with intention, like sigils in sound form. It’s got the head-nodding rhythm of a hip-hop club banger but the aura of a midnight spell circle.

Following her 2024 project Pretty Party, praised by Earmilk for its “delightfully dynamic” range, Habit feels like a statement piece. It’s proof that Albright can shapeshift genres without losing her essence. If Pretty Party was her ascension, Habit is her manifestation.

“Doing magic takes practice,” Albright says. “But once you find your rhythm, it’s just habit.” With this release, she doesn’t just talk about it; she proves it.

“Habit” feels like both a trap banger and a spiritual ritual. Where did that concept originate?

The song feels very reflective of where I am in life right now. I’ve put the work in and fumbled a lot, but I’m finally in a place where I feel confident in my ability to call abundance into my life. And we're shaking ass at every turn.

You’ve said manifestation becomes “second nature.” What real-life habit inspired this track?

I’ve fallen into this habit of believing in my worth plus tax. Learning to see the abundance in every situation and building upon that. It’s this journey from my first Google search years ago about ‘how to manifest’ to now understanding it on a soul level.

The intro feels like a genuine ritual. Was that a real recording or creative direction?

Just a little skit moment that gives you a preview of the track’s energy. It’s also a shoutout to my hometown, Memphis. We’re talking Bass Pro Shops Pyramid levels of opulence.

How does your Knoxville background influence your sound and energy?

I’m a Knoxville transplant, and I’m happy to have been accepted so fully in the music scene. We don’t see a lot of pop trap moments out here, so it always inspires me to lean even more into my own style.

If “Habit” were a spell, what would you want it to manifest for listeners?

Abundance! More life! More love! In my perfect world, I would share the secret recipe to making their dreams come true through this track. But if the most they get from it is a witchy twerk anthem, that will be more than enough for me.