Lagaiaff Embraces Her Unpredictable Side With Exciting New Single “GUAI”

Italian-born, Madrid-based artist Lagaiaff is entering a fearless new era with “GUAI,” an energetic alternative-pop release that celebrates spontaneity, self-discovery, and the freedom of caring a little less about what everybody thinks.

Blending electronic pop, R&B, urban influences, and Afro-Latin rhythms, Lagaiaff has developed a creative identity that refuses to fit neatly into one genre. Following her December 2025 debut EP selmaya, the multidisciplinary singer-songwriter returns with a playful new attitude, trading overthinking for instinct and welcoming the stunning chaos of figuring life out.

“GUAI” captures that liberating moment when expectations lose their grip. It's cheeky, unapologetic, and built on the idea that making mistakes can be as valuable as getting everything right.

“I want people to feel like they can care a little less about what everyone expects from them and give themselves permission to be whoever they want to be,” Lagaiaff shares.

The accompanying music video takes that message into another dimension. Lagaiaff enters a television screen and transforms into an anime version of herself, venturing into a mysterious parallel world where insecurities, emotions, and unexpected possibilities collide.

Born in Tuscany and formed by her experiences across Italy and Spain, Lagaiaff approaches music as part of a larger artistic universe incorporating dance, acting, fashion, and visual storytelling.

With “GUAI,” Lagaiaff opens a more adventurous chapter within her artistry, reminding listeners that the best experiences begin when you stop trying to control everything.

“GUAI” explores the freedom of letting go of expectations and accepting a little chaos. Was there a particular experience or turning point that made you realize you needed to stop overthinking and start trusting yourself more?

I think it came from realizing how much energy I spent thinking about how I was perceived instead of actually living my life. Especially while building my career and figuring out who I wanted to be, I constantly questioned whether I was making the right choices or whether others would understand them.

At some point, I realized no version of yourself will make everyone happy, so why not choose the one that actually feels alive? I started letting myself be more impulsive, make mistakes, change my mind, and follow things simply because they felt exciting. That shift became the energy behind “GUAI.”

For me, the song is almost like saying, maybe this is going to be a little chaotic… and maybe that's okay. Sometimes trusting yourself means not having all the answers.

Your music brings together Italian, Spanish, Latin, Afro, electronic, and R&B influences. Having grown up in Tuscany before moving to Madrid, how has living between different cultures changed the way you approach songwriting, identity, and the sound you're creating?

Growing up in Tuscany and then moving to Madrid definitely made me realize that I don't have to choose one cultural identity. I can carry different places, languages, and experiences with me and let them naturally become part of the music.

Italy is a huge part of who I am, especially emotionally and melodically, but living in Madrid opened me up to a much more international environment. I'm surrounded by Spanish and Latin culture, different languages, different rhythms, and people from all over the world. That naturally enters the way I write and compose.

That's also why I don't want to put Lagaiaff into one box. My music can be very Italian and intimate in the vocals, then suddenly move into something electronic, Latin, Afro, or urban. To me, those contrasts don't feel disconnected. They feel like who I am.

The “GUAI” music video takes you into an animated universe where you become an anime version of yourself. What inspired that concept, and what do the different challenges your character encounters reveal about the insecurities or expectations you've faced in real life?

I've always been interested in creating worlds around music rather than simply making a music video. With “GUAI,” I wanted to visualize what it feels like to leave the version of yourself that you already know and enter somewhere completely unfamiliar.

The idea started with wanting to see myself as an anime character, but it grew into something much bigger. In the video, I step into a television, become an animated version of myself, and get thrown into an unknown universe. There, I have to confront different insecurities, emotions, and the feeling of being watched or judged.

That connects directly to the song's meaning. We all carry these invisible expectations, what we think we should be, what other people expect from us, how we think we're supposed to look or behave. The animated world made those feelings physical.

I also loved the idea that the character looks exactly like me, but once she's in this completely different world, she has to discover what else she can become. I think that's something I'm doing in real life too.

Your debut EP selmaya marked an important turning point in your artistic development, while “GUAI” delivers a noticeably more playful and fearless direction. What changed creatively and personally between those releases, and what parts of yourself are you discovering through this new music?

Selmaya came from a much more introspective place. It was an important chapter for me because I was figuring out what I wanted my artistic identity to be and allowing myself to be vulnerable. It felt like looking inward and trying to understand myself.

Since then, I've become much more comfortable with the idea that I don't need to have one fixed identity. I can change, experiment, and show different sides of myself without feeling like I'm contradicting who I am.

“GUAI” came from that freedom. It's lighter, more playful, and more rhythmic, but something very personal still lies underneath. I'm discovering that I don't always have to make music from a serious or emotional place for it to mean something. Sometimes joy, chaos, confidence, and simply wanting to have fun can be just as honest.

I think this new chapter is teaching me to trust my instincts more and to enjoy the process instead of constantly trying to control the outcome.

You're building Lagaiaff as a multidisciplinary project where music, fashion, dance, acting, and visuals are equally important. As you work to reach international audiences, what do you want people to recognize as Lagaiaff's defining identity, beyond any individual song or genre?

I want Lagaiaff to feel like a world, rather than just a genre or a collection of songs.

Music will always be at the center, but I don't separate it from the visual. Everything else is just another way for me to express the same emotions and ideas. I want someone to hear a song, see a visual, or watch me perform and immediately feel that they have stepped into the same universe.

At the heart of Lagaiaff is freedom, transformation, and becoming. I don't want to represent one fixed version of myself. I'm more interested in documenting the process of becoming someone—changing, experimenting, making mistakes, falling in love, leaving things behind, and discovering new sides of yourself.

And internationally, I think that's what I want people to connect with most: not where I come from or what genre I fit into, but the feeling of being allowed to become whoever you want to be.