LUURK is a producer from the hot and mountainous state of Arizona.
LUURK, also known as Alexander Conway, is creating multi-genre musical productions that incorporate characteristics of pop, reggaeton, rock, and alt-pop.
His latest release "Sustituto" is an instant reggae dancehall smash hit- that is destined to be added to many summer playlists. "Sustituto" begins with ambient chimes as the Spanish fueled ballad serenades the listener with swag and flirtatious deliveries of lyrics.
The offbeat rhythms and staccato beats create an exciting soundscape that encourages the listener to get up and dance. The plucking electrified Spanish tinged guitar we are introduced to at the beginning of "Sustitiuto," remains woven into the background of the song, echoing its chords throughout the composition. You don't have to be fluent in Spanish to understand this sultry track underlying messages of steamy seductions and late-night activities.
The elements of sound paint a vivid scene of couples dancing the Bolero on illuminated promenades in the hot summer heat of the night. There are so many cultures of sound LUURK as cohesively woven together on "Sustituto," that truly make this an entrancing song. Discover more about LUURK today and listen to his hot new track "Sustituto." Discover "Sustituto" here.
Hello LUURK, and welcome to BuzzMusic. Your latest release "Sustituto" is such a fun song. Can you tell us a bit more about the song and the feeling you wanted to give to listeners? Sustituto is all about fun. I wanted to give the vibe of feeling like you can escape. This track was built more around the vibe. The vocals really compliment this track in my opinion. My co-writer and producer Fabio Harmanus brought some awesome things to the table for this release. I had a lot of fun with this song and I hope everyone else is too. We had an awesome launch. For the non-Spanish speaking audience, can you tell us a bit about the lyrics and the themes they are portraying on "Sustituto?" When you translate the word Sustituto to English it’s called Substitute. I think it’s pretty self-explanatory when it comes down to it. A girl who isn’t happy with her boyfriend. I think you get it. :) I’m stoked to see the nonspeaking audience hear this regardless if they can really understand it. I feel like it has a great vibe regardless of what language you speak! What we saw exhibited on "Sustituto" was a reggae dance hall beat with Spanish style instrumentation and vocals. What inspires you to fuse musical genres like that? I’ve always been a big fan of Latin pop and I’m so stoked to have finally done something in that genre. I had my first entry with No Para Ti which dropped in 2019 and was an English & Spanish song. I like to show more sides of me and show something different every time. You’ll never see the same kind of release from me and that’s what I think is really special especially in this day and age where musicians are doing all sorts of genres. It’s sick honestly. How have your productions evolved from where you first started?
It’s so crazy I don’t know where to start on this. I started producing when I was 11 years old and I just turned 20 recently. I’d say I’ve definitely developed a lot in these coming years and I’m really happy with the progress. I gotta hand it to my engineer and good friend Seth Munson for really pushing me to be better. We’ve been working since early 2019 and have been working ever since on my songs. I think evolution has been nothing but a big work in progress and it will continue to be. It’s a process at the end of the day and I’m glad to see where this is all going.
What are you doing in these times to stay inspired? Do you have any advice for fellow artists?
Keep creating. No matter how much you may think it sucks or if your feeling uninspired. I’ve actually been working on loads of music during quarantine and dropped 6 singles this year so far. I think I’m headed in the right direction. Never give up and I know that’s the biggest cliché word ever but it’s true. At the moment I’m working on a lot of rock pop-inspired tunes which later in the year, you’ll definitely see what I’m talking about and I think it’s a sick direction for my new and old fans.