Diving to the depths of her emotions is North Carolina-based singer-songwriter and pop recording artist Viv. with her latest gripping single, "Her Side."
It didn't take long for Viv.'s music to take off.
With only four released singles, "Her Side" being the latest, Viv. has already amassed a whopping 2.4k+ monthly listeners on Spotify. Influenced by acts like Michael Ingridson, Ava Max, Jason Mraz, and Halley Joelle, Viv. is currently working on new projects and is eager to share them with listeners in the new year.
In her recent release, "Her Side," it's clear Viv. has been through the emotional wringer of a turbulent relationship. She uses this single to raise awareness for both sides of the story with lyrics like, "heroes and villains are just a point of view," emphasizing how she's painted like a villain in her ex's eyes, while "Her Side" of the story tells something different.
The new single softly opens with lush acoustic guitar picking alongside Viv.'s soothing vocals that express the beginning of a tumultuous relationship, gradually escalating to nights of endless fighting, jealousy, and mistrust. But from "Her Side" of the story and what she's experienced, it sounds like Viv. had every right to feel the way she did - emphasizing how there are two sides to every coin.
The song's second half gradually expands with added emotion for a cinematic experience, sinking deeper into the depths of a relationship's demise while trying to cope with the negative light she's thrown under. "She's bitter and angry; you seem like it too," Viv. sings, expressing how it's inevitable for her to prove herself otherwise while reminding her ex that it takes two to tango.
"Her Side" by Viv. is perhaps one of the most impactful songs we've heard this year, discussing personal themes that many listeners can relate to. Find the expressive new single on all digital streaming platforms.
Welcome to Buzz, Viv.! What an emotional rollercoaster you've released with your latest single, "Her Side." What experiences inspired you to create such a cathartic song?
While in college, I knew a guy who was always in and out of relationships. When I asked him how his girlfriend was doing, he would say they had broken up. At the beginning of our friendship, I would feel bad for him, but later on, it seemed to be a trend. He would often tell me his ex-girlfriends were crazy, but I started to wonder what was going on. I wanted to know the real story. That was the inspiration for Her Side.
What was your songwriting process like for "Her Side?" Was it challenging to relive those tough situations, or was it empowering to tell your side of the story?
Writing this song was fun!! I wanted to write a song from a 3rd person perspective. After I had the idea/story I wanted to convey & a melody, I asked a friend if he wanted to co-write this with me. Reliving this was inspiring because I felt like I could be the voice of all the ex-girlfriends my guy friend had portrayed as "crazy."
Did you work alongside any musicians or producers when creating the instrumentals for "Her Side"? What was that collaboration like?
I had the privilege of co-writing this song with Marty Lamain. My producer, Ryan Lau, did a phenomenal job capturing the story & emotions so well. Ryan thought having live percussion would tighten up "Her Side," so we had Alex McVey work his magic. It was a game changer!!! I love the way it came out.
If listeners could take one thing away from your new single, "Her Side," what would you want that to be?
There will always be two sides to every story.
How does "Her Side" stand out in your current discography? What makes this song different from your previous three singles?
This is a tough question. Writing this song from a 3rd person perspective makes it different from my previous three singles. It makes you question what her side of the story is. Also, this is the first time I've had live percussion.
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