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“White Lightning” By Kahmencents Is Marketing Done Right




Tulsa-based artist Kahmencents brings his unique blend of soul, rap, rock, and pop to the forefront with one of the best 'ads' we've ever seen—the music video for his latest single, "White Lightning."


Born in Texas and currently a budtender in Tulsa, Oklahoma, Kahmencents infuses his music with positive vibes and a lighthearted energy. With his impressive performance charisma, Kahmencents delivers feelings and experiences through his music in a way that’s both hilarious yet deeply relatable.


His electrifying new single, "White Lightning," is an energetic celebration of a weed strain by the same name, sold at Elixir Dispensary, where he proudly budtends. It's a banger, but make no mistake—it's a brilliant way to market a product, and this guy deserves a raise.


In the "White Lightning" music video, we can already tell that the vibes at Elixir are immaculate. As Kahmencents busts a move inside and outside the shop, he's joined by some fellow employees for a hazy dance break. Because what else would budtenders be doing after store hours?


While the music video is deeply immersive with Kahmencents's palpable energy and charisma, the song slaps through the speakers with massive drums and catchy guitar melodies, creating a more "organic" hip-hop listening experience. It's incredibly upbeat and groovy, making you want to do a happy dance. And once you get your hands on the mounds of weed seen in the video, you'll definitely be dancing.


For anyone looking for a tune to lift their spirits—or a strain—"White Lightning" by Kahmencents is your new go-to. Find it on all digital streaming platforms.




Welcome to Buzz, Kahmencents! Your new single, "White Lightning," is an absolute vibe. What inspired you to create a song about a weed strain at Elixir Dispensary, where you budtend?


Honestly, I was at a crossroads with the path I was walking. While I was visiting Elixir, I tried this strain called White Lightning because I saw on the strain card it said it helped with depression and that I was suffering from PTSD and depression. I just wanted to try it out and see if it worked; well, it's safe to say it did.


It helped me relax to a state where I could focus on my issues and also find the positives in all of it. Then after that I just started receiving a wave of great news like a literal flood of blessings and things that just elevated my spirits to a extremely high level and just inspired me to write a song about everything i had been accomplishing to remind myself how far I’ve come.


That strain has inspired so many great songs and ideas while helping my mental health and even with pain, as I learned in the future. I wanted the world to know how great this strain was and the positive effects it has on people as a medicine for those suffering from depression and anxiety, and if Kahmencents uses it and you see how happy he is, maybe it could help you too.


What was the experience like filming the "White Lightning" music video at Elixir Dispensary? Any behind-the-scenes moments to share?


Honestly, I just wanted to do a good job and show how much I believed in every word I was saying. It was definitely a fun experience. I pretty much float over myself a lot when I do performances and videos, and this one just felt really good. I felt like this was the start of something huge that I was apart of, just full of good vibes and positivity with love as the foundation and the great white cloud of smoke from the Rambo smoke gun.


We love to see you shed some light on Oklahoma's medical cannabis space in "White Lightning." Was that part of the goal in creating and releasing the song and music video?


Oklahoma has been referred to as the Wild West of cannabis for whatever reason. Still, I believe it’s because we have a lot of people here who are very driven to provide proper education on cannabis to the public and counter the negative energy surrounding a plant that provides healing.


I consider myself the John Wayne of the cannabis community because, through true grit, I will spread the educational and beneficial aspects of cannabis to the world using positivity and love as my weapons.


White Lighting proves that we use this plant to heal physical and mental health and that some of us express ourselves through art. We can also spread good vibes and love through our art, which is also ironically helped by cannabis.


How does "White Lightning" stand out from your previous releases? Would you say it's different in terms of sound and style?


In its style, White Lightning is a song that all smokers can play this song anywhere and everywhere and not have to hear any negativity about it because the vibe is so positive. I also made it more for festival group settings and just overall uplifting.


It’s pretty much a church song for weed, and I say that in the sense of how someone will sing Never Would Have Made It to help get them through a wrong time; singing White Lightning brings you to a place in your mind where the good vibes reside it’s pretty much ear weed lol.


"White Lightning" has such a feel-good vibe. What do you want listeners to feel and take away from this song?


I want listeners to tap into good memories, the ones that last a lifetime. I want them to smile, dance, sing out loud, or do whatever they have to do so they can attract good vibes and blessings like I do. I want them to always move with love and not abuse alcohol, weed, or bad thoughts.


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