Viveka Cousins delivers a beautiful waterfall of emotion with the latest single, "The Water." This uplifting message that this pop song coveys will leave you feeling empowered.
Viveka Cousins is a 24-year-old pop singer-songwriter originally from Los Angeles, California. In 2019 she left the USA for Stockholm, Sweden, searching for her American-Sweden identity. Shortly after, she turned to music writing to connect and express feelings of loneliness during the pandemic. Viveka's new single "The Water" is her first release in over a year, produced by LA-based artist PRNDL.
The American-Sweden artist lets it all out with a new single, "The Water," captivating her audience with a powerful and flawless message. You can feel the raw emotion released through her lyrics from start to finish, taking the listener through an emotional trip.
Viveka hopes to "vocalize the feelings of loneliness, fear, and vulnerability that come from being on your own and the strength, power, and freedom that feel more present than ever before."
From the first listen, you will notice Viveka has created an original and unique sound. The lyrics are powerful and moving with a mesmerizing beat. The song is easy to relate to, creating an uplifting and catchy vibe; you will have your body swaying and head bobbing in no time.
"The Water" has a consistent flow throughout, and her vocals give a calming sensation. Viveka funnels all of her emotion into the song and leaves nothing for debate. Viveka offers a smooth and flawless performance.
The new and highly touted single "The Water" is now available on all digital streaming platforms. Let it all go.
Welcome to BuzzMusic, Viveka Cousins. We are so pleased to have you here with us today! As we listen to "The Water," we find many emotions floating around. What would you say was your creative process when creating this song?
Thank you so much for having me! I’d say the process for ‘The Water’ happened quite fast. I wrote the lyric ‘I can feel the water underneath my eyes’ in my notes app while heading home after a shitty day. I kept repeating it in my head, and as soon as I got to my apartment, I wrote the rest of the lyrics– and the melody immediately followed. At about 2 am that night, I recorded a super messy version with just the piano to hear it all back. I knew then that I really needed to make this song, if anything, for myself. I reached out to the amazing producer PRNDL (a.k.a. Adam Rochelle) a few days later. We had some super nice sessions, and the song was brought to life! There was something ritualistic about the whole process, from the first lyric to master. It felt like the mood and vibe of the song were set– and Adam is a huge part of that.
"The Water" acts as a type of security blanket for some. What did you want people to take away from the record?
Hmm, I’m not sure what I want people to really take away from the record. I think I was going for more of a feeling/ moment– like you're taking a quick swim in the sound (pun intended). I want people to listen to the mood of the song and hopefully have that become a feeling they want to revisit. That's at least how I feel when I listen to music. I go back to it because of the way it makes me feel, even if it's just for a few minutes.
How does this record compare to any other record you've made, and how was the journey getting to this point in your career?
This record, to me, is starting a new chapter. There was a whole new wave of writing that came after making this, and I just hope to sit in it and develop from it. Also, working with Adam Rochelle was super inspiring and just so much fun. No ideas (production-wise) were off the table, and I think that energy translated into my vocals and writing as well. The journey has been weird. I think it is for any artist who also works a full-time job to be able to create music. It feels a little like you’re leading two different lives (both of which are great!). But releasing this song helped me get back in touch with the music-oriented side of myself and how good it feels to communicate this way.
Is there any crucial advice you wish you'd known at the start of your career that we can share with your fans and rising artists?
I’m not sure I’m in any place to be offering advice (lol), but I think something I’m still learning and practicing is how to be my own fan first. It’s very hard but feels necessary. Besides making the actual music, you have to work on loving who you are when you’re creating. I think supporting yourself first only benefits the music. I’m not 100% there yet, but it’s something I’m trying to work on.
What can we anticipate hearing next from you?
More music, for sure. I’ll be releasing some more singles in the near future, and I’m super excited to share them. Stay tuned.